AS/400 Research Library

Joel Granoff

Joel Granoff is a veteran of high-profile and high-growth businesses; these include three Inc. 500 companies as well as corporate giants NEC and Compaq Computer Corporation. He has spent his career developing and managing multi-modal demand-generation campaigns in both B2B and B2C marketplaces.

Joel co-founded and is President and CEO of BE GREETED, a chat lead-capture firm that helps companies improve website conversion using proactive live chat. Joel has a proven flair for discovering and embracing disruptive technologies that provide a competitive edge. He's passionate about the sensible deployment of technology to build and grow market share. Some key accomplishments include commercializing in-store coupon kiosks in the pre-Internet era; forging strategic partnerships as a charter advertiser in the launch of both Prodigy (1988) and CNET (1994); helping Compaq discover the Internet in the early and mid-90s and pioneering Webinars as a B2B on-line lead-generation technique, while contributing to Bulldog Solutions' 770% growth and recognition as an Inc. 500 company in its first year of eligibility.