Make the most of your channel partnerships in the era of the cloud
The shift from hardware- and software-based sales models to selling cloud services in a subscription model may force drastic changes in how channel partners manage business relationships with their vendors and customers.
This shift could necessitate:
• Developing new strategies to engage customers
• Finding suitable sales and marketing plans
• Adjusting how customers are billed
• And changing the way services are provided to customers once they adopted a cloud offering
In this e-guide, uncover how the cloud is affecting channel partnerships and what your organization should be doing in the cloud era.