Mobile Advertising Reports

Mobile Presence and Instant Messaging:  Key Strategies for Mid-Sized Companies
sponsored by Cisco Systems, Inc.
EGUIDE: This e-guide discusses steps to develop a UC strategy for presence in the anywhere office. Additionally, uncover the dangers of instant messaging, how to tackle potential security challenges, what role mobility plays within presence and more.
Posted: 27 Jun 2011 | Published: 23 Jun 2011

Cisco Systems, Inc.

Digital Billboard Advertising - New Life for a Classic Medium
sponsored by Motorola Solutions
WHITE PAPER: Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits.
Posted: 02 Mar 2009 | Published: 02 Mar 2009

Motorola Solutions

Improve Productivity and Enhance Collaboration with a Unified Wired and Wireless Network
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This informative resource explores a top-tier unifying tool and outlines how its implementation can greatly enhance your network's overall function.
Posted: 03 Jun 2014 | Published: 21 Mar 2014

Hewlett Packard Enterprise

Mobile Presence and Instant Messaging: Key Strategies for Mid-Sized Companies
sponsored by Cisco Systems, Inc.
EGUIDE: This e-guide discusses steps to develop a UC strategy for presence in the anywhere office. Additionally, uncover the dangers of instant messaging, how to tackle potential security challenges, what role mobility plays within presence and more.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

Cisco Systems, Inc.

Part 5: Building for the Buying Committee
sponsored by TechTarget
EGUIDE: In B2B, when you market and sell to organizations, you will likely be working with members of a buying committee both directly and “behind the scenes.” Download this expert guide to explore the 3 categories of people that commonly make up buying teams, and learn how to design a strategy that can address their differing expectations.
Posted: 08 Feb 2021 | Published: 27 Dec 2019

TechTarget

Driving Real Value with Intent-Driven Digital Advertising
sponsored by TechTarget
EBOOK: Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
Posted: 08 Feb 2021 | Published: 24 Oct 2019

TechTarget

The Quest for Stronger Engagement
sponsored by TechTarget
WEBCAST: This OnDemand webinar features special guest Samantha Stone and John Steinert as they review how 2020 unmasked fundamental weaknesses in personalization strategies, where salespeople continue to struggle in the digital channels we’re still all limited to and what key next steps you can focus on to drive greater engagement impact for your company.
Posted: 15 Mar 2021 | Premiered: Feb 23, 2021

TOPICS:  Marketing
TechTarget

Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WEBCAST: In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
Posted: 08 Feb 2021 | Premiered: Nov 30, 2020

TechTarget

Part 6: Marketing Channels, Programs and Campaigns
sponsored by TechTarget
EGUIDE: Marketing-speak can range from one organization to the next—a “program” to one person could be a “campaign” to you. Download this expert guide to explore the differences between channels, programs and campaigns, and learn how you can create a common taxonomy to avoid terminology confusion.
Posted: 08 Feb 2021 | Published: 27 Dec 2019

TechTarget

Evolving Persona Thinking to Win More Business
sponsored by TechTarget
EBOOK: In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
Posted: 08 Feb 2021 | Published: 30 Dec 2020

TechTarget